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Core concepts

A short glossary of the words you will see throughout MBER.

Handle​

An X account. The accounts you ask MBER to follow are your tracked handles.

Watchlist​

The set of handles you are currently tracking. You manage it on the Track page, and you can change it whenever you like.

Timeline​

A ranked, filterable feed of posts from your tracked handles. The Filter page is your main timeline.

Signal​

The useful part of the noise. MBER is built to maximize signal: the posts that are worth your attention, regardless of how big the account is.

Score​

Every post gets a score that reflects its signal. Higher means stronger. Scores let MBER rank a sharp post from a small account above a viral post from a large one. See the Scoring engine.

Score pills (ENG, VRL, QUAL)​

Small badges on each post that rate it from 0 to 10 against the other posts you are currently looking at:

  • ENG for engagement,
  • VRL for virality,
  • QUAL for quality.

Because they are relative to your current view, the same post can read differently when you change filters. That is intended: they answer "how does this compare to what I am looking at right now."

Category​

A topic in MBER's niche taxonomy. Posts and accounts are sorted into categories so you can filter your timeline down to exactly the part of the market you care about. See the Categorization engine.

Scrape​

A pass that collects fresh posts for your tracked handles. See the Scraping engine.

Freshness​

How up to date a handle's data is. MBER shows freshness so you know when a timeline reflects the latest activity.

Studio​

The workspace where you turn signal into your own posts. Covered in Using MBER.